Crystallizing Creativity

Authentic alignment begins within. When we model integrity, we flow.

A woman, the founder, Jennie Souiade, in a pink blazer, speaks to an audience in a luminous event space with white brick walls. She appears dynamic, engaging, and friendly.
A bright pink equilateral triangle pointing up. The Magentic triangle symbolizes strong, grounded, feminine creative energy rising.

A leader’s impact is often a direct reflection of their inner alignment. Authentic alignment is a magnet.

We facilitate flow. With kind directness, we focus, harmonize, and empower excellence within businesses, brands, and cultures practicing conscious leadership. Our innovative, impact-driven clients love our gut checks, appreciate our heart checks, grow with our perspectives, and flourish with our clear guidance and deliveries.

We understand if this language doesn’t feel familiar to you. We work in a way that is deeply intentional, creative, and impactful. We’re not for everyone. We honor where you are and remain rooted in the value we offer. For those who sense our frequency, our work is transformational.

Let’s Amplify Your Brand Equity

When guided by a focused vision, a clear trajectory opens, allowing acceleration.

Empower a force of good and joy. Yep, joy. Ease and abundance, too. Your people will feel it and appreciate the shifts—internally and externally.

Modern industrial office space that looks like a living room with large potted plants, a black sofa, a round coffee table, and sunlight streaming in through large windows.
A bright pink equilateral triangle pointing up. The Magentic triangle symbolizes strong, grounded, feminine creative energy rising.

Deep Brands

Align fundamental purpose, with intention, kindness, and meticulous craft, you’ll build and serve within a focused flow.

Working with us feels like taking a deep relaxing breath—we ‘see’ you. Ground with boundaries. We’re globally practiced and we’ve got you. We know our limits, practice with humility.

Aligned Cultures

Allow harmony within your teams to reflect light with clear goals, effortless focus, enthusiasm, kindness, & deliveries.

Working with us feels like sailing on smooth waters. Align for impact. A joyful, internationally experienced creative director guiding your team—holding the space for your flourishing.

Organic Intelligence

Expansive questions serve to fine-tune collective intuition. Unfold strategic challenges while fueling journeys with joy.

Working with us feels like playing in a dimension of serenity where clear pathways illuminate your wildest dreams. To operate in such alignment is to play all day, in full enthusiasm.

Featured Client Impact & Testimonial

—Nick Hernandez, CEO & Founder of 360Learning

“Jennie led the creation of convexity.space—a beautifully clear, high-impact expression of our culture. The entire team loved working with her. She also helped elevate our Series-C pitch deck with copy and insight that made it sharper, more resonant, and more aligned. Two weeks later, we raised $200MM.”

A bright pink equilateral triangle pointing up. The Magentic triangle symbolizes strong, grounded, feminine creative energy rising.

(Go ahead, click and play with the site. It’s intended as a seeker’s journey, modeling the culture methodology itself—to filter its own evolution.)

A Focused Vision, A Clear Trajectory

Magentic Guides Alignment with Strategy, Communication, Culture, Innovation, & Craft

Collaboration accelerates when our path is clear and everyone is focused on the same huge goal from each empowered perspective. Flow creates a field of joy. Yep, we said it. Joy. Ease, abundance, and excellence, too.

A digital star constellations depiction with the word 'Impact' and accompanying text about focusing on ambition over constraints, set against a starry night sky background.
A bright pink equilateral triangle pointing up. The Magentic triangle symbolizes strong, grounded, feminine creative energy rising.

Guiding Startups

Align for extraordinary brand & business value. Fluent in entrepreneurship (and French), we’ve helped startups raise $200M+, save $1B, align for hyper-growth, fill talent funnels, prep GTMs, and cushion culture clashes—while modeling excellence in remote, servant leadership.

A mostly empty white plate with a few appetizing bites left: Asian noodles, vegetables, and sauce, being picked up with chopsticks. Surrounding are small bowls, a plant on the left, and a wooden table.
A bright pink equilateral triangle pointing up. The Magentic triangle symbolizes strong, grounded, feminine creative energy rising.

Invigorating Legacies

Our abilities are human-centric and industry agnostic. We love ushering mature, family-run businesses through the stuckness of growth plateaus into flourishing top lines. The greatest transformations occur when the CEO models openness.

A smiling woman (Magentic's Founder: Jennie Souiade) with long blond hair, wearing glasses and a blue sleeveless top, sitting at a white desk in an office with a large window, potted plants, and office supplies. Confident, she's ready for business.
A bright pink equilateral triangle pointing up. The Magentic triangle symbolizes strong, grounded, feminine creative energy rising.

Amplifying Wise Whispers

To maintain our high-frequency Magentic resonance, we align with clients with authentic intentions. It doesn’t matter where you are on your journey—if you’re feeling us, we’ll meet you where you are and make ‘magic’ together from there. Enjoy early signals and quick gut checks with our notorious dot connection.

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A bright pink equilateral triangle pointing up. The Magentic triangle symbolizes strong, grounded, feminine creative energy rising.

Cultural Transformations

Our guidance is direct yet delicate. We clear the way for deep work with mission-critical clarity while tuning dissonance into empowered collaborations, creating flow to achieve win-win-win goals big and small. Book a values, visioning, & alignment workshop for your team and shift into coherence.

Book cover titled 'The Dirt Girl' by Jodi Dee, featuring an illustrated girl with long, wavy red hair standing in green grass, with a light sky background.
A bright pink equilateral triangle pointing up. The Magentic triangle symbolizes strong, grounded, feminine creative energy rising.

Special Deliveries

If you’re brave, we’ve got your back. We close circuits with sketches, edits, talks, and plans. Our to-the-point guidance is also a valuable catalyst for solopreneurs, artists, authors, and coaches to make big waves. We help publish books, craft bespoke websites, and teach you how to use the tools to be self-sufficient.

An Established Echelon of Credibility & Experience

International industry expertise with top advertising agencies, Fortune 100 companies, and Startups—Seed to Series-D.

Group of six women sitting and standing, engaged in a script reading or discussion, some with notebooks and headphones, outdoors against a dark backdrop. Jennie Souiade, the founder, is on the right, directing a TV commercial, behind the scenes.
A bright pink equilateral triangle pointing up. The Magentic triangle symbolizes strong, grounded, feminine creative energy rising.

Magentic is the result of our founder’s long-term vision.

Threading a lifetime of intentionally atypical experiences | Jennie Souiade grew up in Wisconsin, dreaming of starting her own agency in NYC. Knowing she wanted to learn with the best, she challenged herself to live and work abroad, on three continents, bringing creativity, strategy, and integrity to global brands and founders alike. She is on a mission to model, practice, and drive meaningful change with authenticity and kindness.

Saatchi & Saatchi, Singapore | Hired halfway around the world during a hiring freeze in an uncertain economy, Jennie rose from intern to Associate Creative Director within the year, working on national and regional campaigns for Lexus, Tiger Beer, MSD pharmaceutical family planning, and more throughout APAC. (Then, she fell in love with a Frenchman…)

McCann, Paris | Jennie art directed impactful international TV ad campaigns for Cheerios and other brands (example), presenting in both English and newly learned French. Her brand and culture alignment deliveries received a rare standing ovation at the CPW Global Brand Summit in Lausanne, Switzerland.

Opportunities fall into place when we’re in alignment.

As Chief Creative Officer, Jennie built and brought clarity to the brand, design, communications, mission, and pitches, landing Fortune 500 brand partnerships and co-authoring multiple awarded trademarks and patents with a team whose angel funds hinged on her joining as the first employee.

As Director of Brand, Culture, and Mission, her well-crafted brand video went viral, enchanting droves of elite Emergency Medicine Physicians to join (Y Combinator, Series A) Call9’s mission; then within the team, held space for cross-team sharing, healing, communication, and brand.

Mentions of past brands reflect prior employment or consulting roles.
Trademarks are property of their respective owners and do not imply endorsement.

Two college women relaxing outdoors on a lawn at what could be a festival or pep rally, holding up a beautifully branded "Oomf" portable charger, surrounded by colorful beach balls. One shows the camera the charger, the other is charging her phone.
A bright pink equilateral triangle pointing up. The Magentic triangle symbolizes strong, grounded, feminine creative energy rising.

Startup experiences are more than raises, patents, and trademarks; they are containers for exponential growth and for the few who do it well: transcending self.

Our Founder: Jennie Souiade

A Personal Journey of Transformation & Clarity (7 mins)

“I look at chaos and I render it simple.” —Jennie Souiade, speaking at Luminary NYC with Fearless Force Communicators

A bright pink equilateral triangle pointing up. The Magentic triangle symbolizes strong, grounded, feminine creative energy rising.